i went and looked at cameras this week and was quite intrigued by that sony. the big guy at cameras west downtown seemed to think it's the shit. they have it on sale there for $350. another camera i was intrigued by, though, is the new generation canon elph, the sd300. it's also 5mp but is tiny as all getout. we're talking serious back of your tight-assed jeans pocket size! but at $400 i don't think it's a price point item. i decided i wanted something that was really good quality that was still compact ... and i'm paying just $240 for the canon s410 i ordered. the a85 and a95 were very compelling alternatives - particularly using aa batteries (4, though - that sony only uses 2), but i really wanted something i could literally put in any normal-sized pocket. maybe it's just me, but i really thought the canons felt better in my hands than the sony did. and i can't wait for my new toy to arrive. btw, if you buy the sony at cameras west before christmas you can test drive it basically for free - try it out and they will even pay for you to get prints made ... and then you can return it for a full refund up to 10 days after christmas.