Here's an example from today...
Ran the Dirty Half with my wife, pretty much off the couch... and my time certainly reflected that (2:45). My main climbing partner has been training for three months, and he ran it a whole hour faster than myself. I ran so slow I almost missed the Taco Stand burritos at the end.
My goals were very different than my friends, I wanted to run with my wife, drink beers, and have a smile on my face the whole time. He wanted to beat his wifes PR.