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The next stage of this saga has unfolded. Sez R&I: "You really will feel special when your friend Becky, who was the first to get endclothing.com’s silver $219 Kong Chocks keychain, can’t afford the Louis Vuitton chalk bag. Dreams really do come true." For the low low price of $1,590.00. They also make a $3,000.00 backpack version: "Inspired by mountain climber's bags, the Chalk backpack is a fashion-forward combination of practical detailing and House signatures." I'm still trying to unpack that sentence. Does "practical detailing" refer to the... ice axe loop?