I disagree.
The article suggests the appraised value of the company was not as high as the inheritor wanted. The value of this business, like other service businesses, may lie primarily in its brand and/or the cache of its service providers. The younger a business, the more the value lies in its providers. If a key provider leaves or dies that will diminish the value of the enterprise. Older businesses, with more established track records and brand recognition, will take less of a hit when one or two key people leave.
These factors would be true of any guiding business, so I don't think it speaks to the quality of MM as a guide service.
I think the article says a lot more.
It mentions some misinformation (withheld) during the search. It also mentions the poor working relationship w/ others during the search. That reflects on everyone involved.
It also mentions a greiving mother who somehow doesn't feel too connected w/ the company her daughter owned. That is supported and reflected by an absurb comment from the chairman of the board who actually said to the press about the entire affair, "Disappointment was born of expectation." What sensitivity!
Aren't you a guide?